Example of Horror Rated 12 and 18


  Cartoon characters
-             Basic effects
-             Artificial characters
-             Not as realistic
-             Short trailer, perhaps as the audience are younger ..and   may expect less

~
 -   Starts off with a fun look
-   Characters are not artificial (real people) and older
-   Plays around with the diegetic and non-diegetic sound
-   More complex special effects
-   Larger range of shots e.g. high and low angled shots
-   More ‘shocking’ trailer
-   More explicit e.g. sex scene
-   Pace of the trailer speeds up as we go along




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